Soft Plastics

Strike King Mr Crappie Slabalicious: 2" Whether you fish for fun or food, the Strike King® Mr. Crappie® Slabalicious swimbait is your ticket to suc...

Constant Pursuit Thump Chubby A great bait for shooting docks and perfect for matching the hatch when the fish are targeting fry. We recommend rig...

Big Bite Baits Ring Triple Tip Grub: 2 in. This grub has great action and the ringed body moves water making panfish go crazy.

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

Bonehead Crappie Minnow: 2.5in Made in USA 16 pk

The Keitech Shad Impact is the perfect baitfish imitation. After careful consideration and multiple prototypes, we produced a lure that maintains ...

Strike King Mr. Crappie Joker, 2" Strike King® has teamed up with Wally Marshall, Mr. Crappie®, to bring you a high-end line of crappie baits call...

Berkley The Deal: 3.5" Designed by pro angler Skeet Reese, the Berkley® PowerBait® The Deal features a high sided shad profile that adds bulk and p...

The Zoom Ultra Vibe Speed Worm was designed to trigger the predatory instinct in bass, combining the realistic look and action of a worm with the u...

The Roboworm Alive Shad is one of Roboworm's most effective finesse baits. Its "hand poured" style shad-shaped body is super sensitive and supple,...

Strike King Coffee Tube Sporting a classic tube shape, Strike King®'s Coffee Tubes are enhanced with real coffee bean granules and coffee bean oil...

Bobby Garland Baby Shad Swim'R A segmented swimming version of America's favorite crappie bait, the Baby Shad Swim'R features a tight-action swim t...

You would be crazy not to try it. The "Keitech Crazy Flapper" can be Texas rigged, used on the Dropshot and makes a great Jig trailer. The "Crazy ...

Constant Pursuit Thump Buddy The flagship bait of Constant Pursuit Outfitters, Thump Buddies were created by CPO owner and full-time fishing guide...

Zman StreakZ Mimicking a darting baitfish with uncanny realism, the soft, potbelly minnow design and thin pin tail of the StreakZ will entice strik...

A crawfish is to a bass what a steak is to a cowboy - the ultimate meal.  The YUM CrawBug is nature re-created.  The bait is designed with three-d...

Zoom Mag UV Speed Craw Responding to popular demand and the requests of the Zoom pro staff, the company hereby introduces the Magnum Ultra-Vibe Spe...

Strike King Elaztech Z Too The Z-TOO is impregnated with salt so it is less buoyant. It fishes more like a traditional soft plastic jerkbait and t...

Berkley Powerbait Power Stinger Purposefully built for bladed jigs, the Berkley Power Stinger introduces a new honeycomb molding technology to Powe...

Strike King Mr. Crappie Scizzor Shad Anyone who wants to catch true slab crappie should give the Strike King® Mr. Crappie® Scizzor Shad a try. Thi...

Bobby Garland Baby Shad The perfect combination of a solid body and a thin spear-tail for enticing crappie. 18-count bag.

Strike King Mr. Crappie Grub: 2 in. Partnering with Wally Marshall, known as Mr. Crappie, Strike King® brings you the Mr. Crappie® Grub. A staple ...

Yum Houdini Shad, 5" With one twitch of the rod tip, the YUM Houdini Shad comes to life with a very erratic swimming action. This soft plastic bai...

Strike King Rage Baby Menace: 3" The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are h...