Hard Baits

Bill Lewis Float-N-Trap The floating version of the famous Rat-L-Trap is not as well-known as the original, and their pro-staff would like to keep...

6th Sense Snatch 70X The 6th Sense Snatch 70X lipless crankbait rips through grass, deflects off rocks, or simply vibrates in open water for suspen...

Armstrong Outfitters Custom Glide Baits These Glide Baits are hand made by small biz bait makers around the U.S. Each one meticulously made and fit...

Zimmer Bait Company 4.75" 1oz is a company dedicated to providing quality, hand-built baits. Our goal is to offer top of the line swim action, dura...

Berkley Pitbull The Lure was designed by a collaboration between Berkley's bait design engineers and team of pro-anglers, including hard bait le...

Cotton Cordell Pencil Popper The Cotton Cordell Pencil Popper is one of the most underrated topwater baits on the market. It's a standard tool for...

Cotton Cordell Calant Sinking The Cotton Cordell Calant Sinking Gay Blade is designed with a flathead that sends a tight pulsating wiggle and plen...

Jackall TN Lipless Crankbait The TN features a Tungsten Mouth System on the outside lip that allows the lure to stand straight up when it hits the...

Jackall Bling 55 Is irresistible to bass, the Jackall Bling 55 is flat-sided crankbait featuring a custom circuitboard lip that creates a specially...

6th Sense Crush 250MD The 6th Sense Crush 250MD crankbait takes mid- to deep-range cranking to the next level. Unlike other crankbaits, the Crush ...

Luhr-Jensen Pet Spoon Premium finishes and heavy-duty construction outfit the Pet Spoon for the most demanding environments. Its bold and flashy s...

Heddon Baby Torpedo Is a proven topwater bait that smallmouth and largemouth bass can’t resist. Its single prop spins and spits water. The Baby ...

Shimano Armajoint Swimbait Shimano designed the ARMAJOINT 190SF to solve the challenges of casting a big jointed swimbait in search of trophy fish....

Manns 1-Minus Crankbait Fish have been caught, tournaments won, and records set with the ever-popular Mann's® Baby 1-Minus® Crankbaits. Designed t...

Lake Pro Tackle Shad Slab Spoon Shad shaped spoon made for deep jigging. The ideal spoon for those that chase stripers, hybrids or white bass.  1 ...

6th Sense Splashback 70 The 6th Sense (Silent) SplashBack will bring new life to your popper arsenal with a design and shape that has revolutionize...

Berkley Dime Crankbait Built to achieve proven balsa-like action with the durability and performance of a plastic hard bait, the Berkley Dime Cran...

Bandit Walleye Deep Dives all the way to 27 feet and trolls even deeper than that. Walleye, zander, striper, and other predator fish love this slen...

Bomber Model A B04 If you were limited to just one crankbait, you would do well making it a Model A. This crankbait is a staple for avid fishermen,...

Arbogast Hula Popper Is as deadly on bass, pike and other gamefish today as it was when it first hit the market more than 60 years ago. The Hula P...

Berkley Powerbait Nessie Soft Glide Bait Designed in collaboration with Elite Series angler Mike Iaconelli, the Berkley Powerbait Nessie Soft Glid...

Heddon Super Spook Jr. Features the tough construction and good looks of the full-sized Super Spook in a smaller, but still explosive, fish-catch...

Heddon Chug'n Spook Jr. Brings big surface commotion in a small package. The cupped chugging mouth of the Chug'n Spook Jr. catches and spits wa...